About Us

Gavin Leonard and his daughter Jade started on this journey when Jade was born. He read "The Princess and the Pea" and other similar stories to his daughter and moaned about female representation in stories to his wife. Shannon. She challenged him to write his own... little did she think that he would! When Jade was born. Gavin noticed everyone would tell her that she was a "Princess" and could be a Model, a Singer or a Dancer when she grew up. But nobody mentioned she could be an Astronaut, a Nuclear Physicist or even the President! So Gavin wanted to change the narrative around his daughter and started to think about a wag to inspire her and also document the time they spent together. He hopes these books will also inspire other kids to dream big and become whatever they want to be.

"I love that Princess Jade has a helicopter. meets cool people and has a robot! I love the books and want mg dad to write more and more"- Jade

Richard was really impressed with the idea behind the original books and felt Gavin's passion to take these to the next level. He was delighted to join the team as Creative Director and Story Consultant and use his many years of experience in pre-school animation to bring a team together to help revamp both the stories and artwork so they could stand out in such a competitive environment.

"The creative process was so enjoyable and incredibly rewarding. I hope all the kids will have as much fun reading these books as we had making them" – Richard 

Richard was really impressed with the idea behind the original books and felt Gavin's passion to take these to the next level. He was delighted to join the team as Creative Director and Story Consultant and use his many years of experience in pre-school animation to bring a team together to help revamp both the stories and artwork so they could stand out in such a competitive environment.